Magazine Research

I started to research magazines that I am interested in, I found magazines such as 'LOVE', 'V MAGAZINE' and 'NYLON'. When I saw the covers for these magazine, I didn't love everything about them, but I loved some elements in them.

LOVE

'LOVE' is a magazine which comes out twice a year, it is not like the normal ones that come out monthly. For each issue they release, they create multiple covers to grab different audiences by using different models and celebrities and see which 2 is the best, and the 2 that has been chosen are the 2 that are printed on the cover for the magazine. Currently, there has only been 4 issues published and the fourth issue has had 8 covers, celebrities and models like Rosie Huntington-Whiteley, Alessandra Ambrosio, Gisele Bundchen, Agyness Deyn, Lauren Hutton and Buela Barbie. But the two that were chosen were the covers with Kelly Brook and Sienna Miller. For the Kelly Brook cover, a shot of her from behind showing her bottom. Although you could see one of her breast, it was covered up by a scarf draping down the front of her body. She gives the camera aN 'Invitional' and 'Sexual' face, inviting the audience to want to open the magazine. The other cover with Sienne Miller, she poses with a navy blue leotard showing a lot of skin, although its not as much as what Kelly was showing, its is still considered as sexy. Her body has also been oiled, to give the illusion of a sheen to her. The shots for both of the covers use the 'Male-gaze' theory which is how men look at women. When men see the Kelly Brook cover, they see this vulnerable, sexy woman. But because she is shot from the back and turned away, it also suggests that you can't have her. But for the Sienna cover, it is totally the opposite, she is portrayed as this sexy, powerful, strong, woman with her hands on her hips which tells you she is in control, and she is the one in charge. I also really like how minimal it is, it isn't too busy. I also liked the font for the masthead, its clean and clear to read.

V MAGAZINE

'V MAGAZINE' is mainly a fashion focused magazine, but there may be some celebrity gossip from time to time. I browsed through the covers, the ones that I really liked were the ones with Gisele Bundchen and Lady Gaga. The Gisele cover again draws to the idea of the 'MaleGaze'. Her pose looks slightly vulnerable, but she still has her hands on her hips which could suggest that she is confident with her sexuality and body, but her face is turned away, which could also mean that she is shy. When a man sees this cover, he could have the feeling of power over her, she doesn't look like she is in control of the situation, more like someone else it telling her what to do which is what models do, but compared to the Sienna one, she looks vulnerable. The Lady Gaga cover, it has a very high saturation of colour and if it were to be seen on a stand with the other magazines, it would definitely pop to the audience. She gives them an 'Invitional' look, but a slight hint of 'Sexual' with her plumped lips and eyes. I really do like the colour of it, it goes with the concept of my magazine, there are two main colours that have been used, yellow and pink. Those two colours definitely contrast each other, and with the platinum blonde hair, it makes the cover stand out even more.